Central Specialist Centre

Category 
Branding

Location
Perth

Industry
Medical, Health

Located in the heart of West Leederville, Central Specialist Centre opened its doors to the public, providing advanced medical services from experienced surgeons and therapists.

Founded by Dr. Sunny Lee, Bento Box worked closely with award winning Interior Designers, Mata Design Studio, to develop a premium and approachable brand that reflects the centre’s professional practices. As an established multispecialty clinic, a minimal and contemporary design approach were necessary to appeal to a timeless audience. Bento Box achieved this through holistic design and colour selection to accentuate the brand’s approachable and inviting persona. All elements of the brand has been consistently applied throughout the clinic and all its branding materials from business cards, window vinyl, exterior and interior signage, to way-finding signage.

Since working with Bento Box, Central Specialist Centre has continued to offer a caring approach to patients’ wellbeing in a warm, approachable and welcoming environment.